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Wedding Gowns with effortless romance and timeless cuts In New Zealand | Miss Chloe

Miss Chloe

One of the things that will make your wedding day unforgettable is the gown you choose to wear. It's a treasure that may be prized for a lifetime, and simply being near it can make a lady feel like a goddess. This gown is more than simply an article of clothing; it is a tangible symbol of the love you shared on your special day. The stress of choosing only one outfit for your fairytale day might be overwhelming, but not with Miss Chloe by your side.

Miss Chloé describes itself as a youthful bridal brand for the adventurous, fun-loving woman who wants to feel special and romantic on their wedding day. Given this, it's easy to see why it's a popular option for brides-to-be.

You'll have no shortage of choices at Miss Chloe. Whether you're looking for a sleek and modern, trendy bridal style or a timeless princess silhouette, Miss Chloe has you covered with their extensive assortment of bridal gowns.

Close up of this beautiful neutral-toned white wedding cake and its dried floral decor!

Fashion designer and businesswoman Jessica Wu (also of Jessica Couture and Atelier Wu) has great respect for her daughter Chloe's artistic abilities. Thus it was only natural that the fresh-faced brand be named after her when it debuted in 2018.

Working directly with brides for so long, she realized the market lacked the feminine charm of a Miss Chloé dress. Miss Chloé exemplifies carefree zeal via its use of traditional tailoring, premium materials and manufacturing methods, and dreamlike, fairytale forms.

Their website — www.misschloebridal.com — is extremely easy to use, too. Perusing through all your options won't be a chore, too. You can filter by collection, silhouettes, and even fabric options. They also have lookbooks for your inspo and a directory of their upcoming trunk shows, where you will get the opportunity to try on wedding dresses from the newest collections, which might not be in regular stock. Miss Chloe also features real wedding images, so you can see how their beautiful gowns all look in real life.

Keep in mind that Miss Chloe often requests gown orders be placed 16 weeks in advance if you want your dream dress to arrive from them. Nevertheless, a rush order might be completed in 8 weeks. If you require a dress even sooner than that, email hello@misschloebridal.com so you can talk about your options.

They have stockists internationally, which means that you just might be able to snag the best dress for your wedding day. You'll be able to find them in New Zealand, Australia, the United States, the United Kingdom, and Dubai. Alternatively, you may try on Jessica Couture's wedding gowns in person at their headquarters, which is located on the 1st Floor/255 Broadway, Newmarket, Auckland 1023.

Call us bias if you want but here’s a few gorgeous brides that were enthralled with their wedding gowns from Jessica at Miss Chloe.


“This was my first dress viewing/try on and I went for the Atelier appointment. I bought this appointment as it allowed me to have more people and I just wanted everyone to have a fun experience. I went in with no expectations and did it for the experience, not really thinking I would find THE dress. Turns out the first dress I tried on was it and nothing else compared. I LOVE my dress and am already so excited to get the real one.
I worked with Jessica and Jackie on the day and their enthusiasm and positive attitude made such a difference! They made me feel like a princess and were incredibly helpful when I wanted to try different sleeves and veils. I did not feel uncomfortable once and they both really made the day even more special for me. Honestly, if you are wanting a really fun and positive experience, I would recommend Jessica Couture every time! Such an incredible space, amazing dresses and beautiful staff. I already want to go back for more fun! Best part was, when we eventually stopped fawning over my dress I hesitantly asked for the price of the dress, because it felt and looked to be at least $10,000 (WELL over budget) but turns out it was under budget! So really really good pricing too!

Jackie went above and beyond, asking if I wanted to try walking in my dress with my aisle song, constantly popping in with words of encouragement, reminding my friends and family that this is my decision (so if you have pressuring company, he will fight for you!) and even booked in a shoe appointment for me at Jimmy Choo.

Jessica was running around the store grabbing all the extra bits and bobs I wanted, she was amazing at showing me different options for different dresses and even played with the idea of building a whole custom dress for me (which we eventually didn't do but it was so fun having creative freedom).

Thank you so much Jessica and Jackie. You both made the day so fun and special for me. I am so excited to come back and see you both again!”

- Alyshia Woods


“Grace and Mare were my stylists for my two appointments and they were AMAZING. They were so friendly, kind, and the amount of patience and enthusiasm that they had the whole time was incredible (I can’t stress this enough). As someone who’s super indecisive, I really appreciated Mare’s and Grace’s honest opinions and advice—I had gone to another bridal store and the quality of care, service, and dresses were honestly worlds apart. I also met Katy and Kinda, and let me tell you the entire team went above and beyond to help me choose the right dress. Love these girls, and can’t wait for my first fitting! x”

- Shannon Callista


“I absolutely LOVED my experience! My dress consultant was so helpful and kind, she gave me different ideas, made me and my guests very welcome and we didn’t feel rushed or pressured at all. The place had so much space to try the dresses. I would 100% recommend this place to all my friends! Thank you!!”

- Zane Kilani



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